About Kevin Armshaw — The Armshaw Group

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Kevin Armshaw

Founder & Principal

The Armshaw Group

20+

Years Experience

$900M+

Served on Campaigns

$400M+

Personally Led

A Career Built on Mission.

Kevin Armshaw has spent more than two decades at the intersection of Catholic, Orthodox, and Protestant institutional advancement and organizational systems design. His career began in parish development and quickly expanded into diocesan, institutional, and national campaign work — serving on campaigns that raised more than $900 million, personally leading initiatives that raised more than $400 million, and architecting giving systems that continue to raise $5 million or more each year — including at the Dominican House of Studies, the Institute for Priestly Formation, Damascus, and the BrainHealth Institute.

What sets Kevin apart is not simply his track record of results — it is his conviction that every church and mission-driven organization deserves the same caliber of development infrastructure that major institutions take for granted. That conviction is the foundation of The Armshaw Group.

He founded TAG to give parishes, nonprofits, and ministries access to proprietary systems, strategic leadership, and mission-centered fundraising formation — without the cost or complexity of large consulting firms.

Areas of Expertise

◆ Major Gift Strategy

◆ Offertory Optimization

◆ Capital Campaign Architecture

◆ Planned Giving Programs

◆ Fractional CDO Leadership

◆ Donor Pipeline Design

◆ Ethical Fundraising Formation

◆ Revenue Architecture

THE TWO DIVISIONS

How The Armshaw Group Is Structured

TAG operates through two complementary divisions — one for strategy, one for systems — unified under a single mission.

TAG-Strategies

The Executive Suite

Fractional executive leadership, strategic architecture, and revenue design for organizations that need C-suite development expertise without the cost of a full-time hire. Kevin embeds into your organizational chart and builds development infrastructure that endures.

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TAG-Solutions

The Program Studio

Three proprietary, system-driven revenue programs — the Offertory Optimizer, Major Gift Accelerator, and Legacy Activator — designed for measurable, repeatable growth that any pastor or ministry leader can implement.

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THE PHILOSOPHY

Why Systems Change Everything

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Pastoral First

Every system Kevin designs is built to reduce — not add — burden on clergy and lay leaders. Ethical fundraising formation rooted in a Christian theology of stewardship.

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Data-Driven Intelligence

Wealth screening, digital audits, and donor analytics unlock hidden potential that traditional stewardship firms simply don't offer.

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Built to Last

Systems designed by Kevin are now sustaining $5M+ annually in organizations where he is no longer embedded. That is the measure of real infrastructure.

Background & Track Record

Two decades spanning parish development, national campaigns, higher education, and global philanthropy.

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Institute for Priestly Formation

Director of Mission Advancement. Walked alongside hundreds of priests across the country — the experience that became the Offertory Optimizer.

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UN Foundation & Gates Foundation

Global health philanthropy partnerships, bringing institutional-scale discipline to mission-driven fundraising.

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CCS Fundraising

Major gift strategy and capital campaign leadership across a national client base.

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UT Dallas

Higher education development, including work with the Center for BrainHealth.

six-figure gifts and above personally secured

seven-figure investments closed

$5M+

sustained annually by systems he no longer runs

100s

five-figure gift commitments personally secured

Practitioner First, Consultant Second

Kevin is the Founding Executive Director of Discipleship Catalyst Ministries. He is not a consultant observing mission from the outside — he is a founder who builds and lives it every day. That dual identity as practitioner and consultant gives TAG its distinctive combination of pastoral empathy and professional rigor.

The Armshaw Group reflects his core conviction: the Church and its institutions deserve development infrastructure that matches the excellence of their mission. He partners with leaders at the inflection point — ready to stop surviving and start building.

Some consultants build strategies. Kevin Armshaw builds systems that keep working after he's gone.

READY TO BUILD?

Let's Talk About Your Mission.

Schedule a free 30-minute consultation with Kevin. No obligation — just a direct conversation about what sustainable development infrastructure looks like for your organization.

SCHEDULE YOUR FREE CONSULTATION